The Zhejiang exhibition area at the 22nd China (Shenzhen) International Cultural Industries Fair. [Photo/China (Shenzhen) International Cultural Industries Fair]

Taizhou in East China's Zhejiang province is showcasing the achievements of its cultural industry at the 22nd China (Shenzhen) International Cultural Industries Fair, held from May 21 to 25, with a focus on technology-driven cultural products and creative design.

At the exhibition, Taizhou Aixin Intelligent Technology presented healthcare robots capable of video communication and real-time health monitoring. The company also showcased educational coding robots designed to make programming more interactive for children.

AR glasses and projection-based learning devices developed by Taizhou DigiEngin were also demonstrated, offering real-time translation and immersive digital learning experiences.

In the cultural products section, Zhejiang Goodluck Creative Industries introduced locally themed merchandise inspired by Taizhou's cuisine and coastal culture. The company transforms regional specialties such as local fruits, seafood, and traditional snacks into collectible plush toys and lifestyle products. Its products have been exported to European and North American markets, helping the company build close ties with numerous globally influential institutions and enterprises.

Interactive paper models from Taizhou Hongda Printing and wooden craft artworks from Zhejiang Huanan Craft also drew attention, reflecting how traditional manufacturing is evolving through design innovation and brand development.